Newell Rubbermaid is a $6 billion company with a host of familiar brands, including Rubbermaid, Levolor, Teflon, Papermate – and the ubiquitous Sharpie. Senior Vice President of Marketing and Brand Management Ted Woehrle sat down for this installment of the Measured Thoughts webcast series to discuss the blueprint for turning Newell Rubbermaid into a best-in-class marketing organization.